Many organizations are having an important conversation right now about online communities. Do we need one? Can we support one? Where do we start?
Sometimes taking it from a twinkle in the CMO's eye to a thriving community can be a daunting task.
This SlideShare deck suggests some of the ducks you should have lined up before you dive into that community project.
Veteran community builders, what's your take? I welcome your additions to the list!